There is a lengthy list of ingredients in almost every skincare product – most of which the majority of people do not know much about. One to remember is ‘eggshell membrane’. Most likely, you are unfamiliar with this term if you haven’t visited Genovo’s website (we’re ALL about it!). It may sound like an odd ingredient to add to something you would use on your skin – but stay with us! It is one of the most beneficial anti-aging ingredients you could imagine for your skin and works better than you’d think.
Believe it or not, the study of eggshell membrane goes back in Asian culture for decades and has been studied to dramatically improve the health and appearance of skin. When you have skin damage from the sun’s harmful rays, eggshell membrane can help soothe your skin and combat the effects of this damage from extended exposure. It has even been used for wounds, burns, and other injuries – but it hasn’t been until recently that it is being incorporated into beauty products – and becoming more popular by the day!
Eggshell membrane is from – you guessed it – an egg! Specifically speaking, it is the thin layer between the eggshell and the egg white. It is a wealth of vitamins and has healing properties you probably didn’t know about. From it’s beginning stages of growth, the eggshell membrane naturally protects and nourishes the egg as it grows inside of it. It’s delicate yet powerful properties are chock full of nutrients, antioxidants, and vitamins. Together, it helps to maintain the strength of the eggshell and is used in beauty products today to achieve a youthful, radiant appearance while hydrating dry, dull skin. It’s truly an underestimated ingredient that has powerful benefits.
Let your skin G L O W by using Genovo’s high quality skincare products, each made with eggshell membrane. They’ve been studied, tested, and proven to effectively improve and smoothen the skin of fine lines and wrinkles – not only benefiting how it looks, but also how it feels and how healthy it is. It all starts when applied at the surface level. Once absorbed into the skin, eggshell membrane ingredients help your facial skin to ‘bounce back’ – meaning it gives it tightness, youthfulness, and smooth’s your fine lines. Wrinkles don’t stand a chance!